About Us

Our Leaders

Gord McCallum

Gord McCallum

Vice President and Creative Director

Visionary. Leader. Graphic Artist.

Gord is the Vice President and Creative Director of Arteest Signs. With over 40 years of experience in the large format printing industry, Gord has worked with local businesses and national corporations to design and install vehicle graphics and signs.

An artist to the core, Gord started out by hand painting logos and letters on the sides of trucks when he founded Artisan Graphics in 1973. His vision to turn vehicles into moving billboards led him to turn this art into a booming business by bringing the first digital printer to North America.

Today, Gord continues to lead the creative direction of Arteest Signs. He is also Vice President at Greenloc Environmental Hoarding Inc., a new business venture fueled by his passion for the construction industry.

Lisa McCallum-Smith

Lisa McCallum–Smith

President and CEO

Analyst. Problem-solver. Strategist.

Lisa is the President and CEO of Arteest Signs. An entrepreneur from a young age, Lisa is responsible for running all aspects of the business. Her many roles include overseeing the strategic development of the company and being the day-to-day contact for Arteest clients.

Lisa gets her leadership and organizational skills from being actively involved in the horse racing industry for the past 20 years. Her goal is to make sure that the outstanding reputation for customer service set by Artisan Graphics over 40 years ago is carried out by Arteest Signs.

Along with Gord, Lisa founded Greenloc Environmental Hoarding Inc., where she is currently the President and CEO.

WE ARE a full-service sign and vehicle wrap company

Family owned and operated for over 40 years

Over the past 40 years in the marketing business, we’ve witnessed quite an evolution. From hand painting logos and letters on the sides of trucks, to having the first digital printer in North America, to the launch of early vehicle wraps materials, we’ve seen and done it all and are proud of our history and experience.
Today, we specialize in signs and banners, construction site signange, environmental construction hoarding and vehicle graphics.

Your business is our business

As Toronto’s oldest large format printing companies, our business has thrived on one of the earliest forms of marketing: word-of-mouth. Family owned and operated since 1973, Arteest Signs has an extensive client portfolio ranging from small businesses to mid and large size companies (Pizza Nova, Burnac, Canada Colors and Chemicals, Jim Pattison Lease, etc.).

Our expertise lies in our knowledgeable team who can assist with artwork, copywriting, installation and maintenance. To guarantee our quality standards and timely delivery, we own and operate our own in-house printing and assembly equipment.

We are WSIB certified and we are able to take care of all permit applications and drawings.



Our core values revolve around creativity. There has never been a challenge too big for our imaginations! We approach your real life problems with resourcefulness and energy and come up with practical solutions.

When you need fresh vision, talk to us about the results you want. We’ll put clever heads together to come up with the creative ideas and plans that your unique business deserves.


At Arteest, we are highly adaptable to your needs and move you quickly to results. We give you the best strategies for your budget and timeline, without compromise.

Rely on us for our can-do attitude, good business sense, and smart problem-solving.


We are committed to excellence because you deserve the best. Our products are high quality and our processes are proven.

We pair these with outstanding customer service and professionalism that will exceed your expectations.